Nutramaxlabs Laboratories
  • Lancaster, SC, USA
  • Full Time

Company Background:

Our Mission is to serve the Lord and glorify Him using the gifts He has given our employees to research, develop, manufacture, and market products that improve the quality of life for people and their pets.

Nutramax Laboratories is the #1 veterinarian recommended supplement company and Lancaster, South Carolina's largest manufacturing employer. We offer industry-leading products; but we're much more than that. We are pet lovers, servant leaders, community enrichers, and proactive innovators with a passion to help improve the quality of life for people and their pets. Nutramax is a place you can be proud to work at, while also knowing that your work is making a meaningful difference in the life of others.

Summary of the Position:

The Marketing Analyst will support the planning and development of annual marketing and business plans that align with organizational goals and objective, aiming to achieve sales growth, profit margins and market share targets.


Roles and Responsibilities:

  • Assists and participates in annual brand planning to set a fully integrated marketing plan utilizing the full marketing mix of advertising promotions and trade.
  • Lead the internal and external data analysis leveraging internal and syndicated data sources
  • Lead competitive benchmarking to understand the key players in the supplement category and their strengths and opportunities
  • Identify opportunities for growth by leveraging data and insights
  • Lead monthly reporting efforts on assigned brands
  • Trend Savviness - must stay on top of industry trends.
  • Oversee implementation of brand plans for assigned products
  • Preparation of all promotional materials, as needed, Sales literature, Client brochures, Mailings, Print advertisements, Website updates (all Channels), Digital, Social media, Broadcast, Store imaging and descriptions
  • Coordination of printed packaging material for production
  • Lead monthly special and loyalty program preparation, coordination, between sales, marketing and management and track ROI & historical effectiveness
  • Lead coupon and rebate programs and reporting
  • Responsible for maintaining/tracking approved annual budgets for appropriate segments/ markets
  • Perform other assigned duties as may be required in meeting company objectives
  • Communicate effectively with other departments within the organization and function within a team environment

Minimum Requirements:

  • A passion for understanding consumer behavior and an ability to translate trends and insights into product ideas that uniquely satisfy unmet needs
  • Collaborative spirit that keeps others engaged and accountable while delivering results flawlessly and on-time
  • Desire to hone analytical skills and understanding of key business drivers
  • A sense of urgency, bias for action, and strong attention to detail
  • A can-do attitude and a willingness to get into the details

Education and Experience:

  • Bachelor's Degree
  • Strong Analytical Skills
  • Excellent multi-tasking, project management, and prioritization skills
  • Ability to effectively work and collaborate on cross-functional teams
  • Demonstrated ability to develop and cultivate relationships
  • Advanced PowerPoint and Excel skills

Supervisory Responsibilities: No

Nutramaxlabs Laboratories
  • Apply Now

    with our quick 3 minute Application!

  • * Fields Are Required

    What is your full name?

    How can we contact you?

  • Sign Up For Job Alerts!

  • Follow Jobs:
  • Follow Our Jobs On Facebook
  • Share This Page
  • Facebook Twitter LinkedIn Email
.
International Vet & Medical Portal Logo Our Products Our Story Our Passion Our Standard Join Our Family